David Reibstein

7 books

Marketing Metrics: The Definitive Guide to Measuring Marketing Performance

by Paul W. Farris

3.67 of 245

Key Marketing Metrics: The 50+ metrics every manager needs to know

4.00 of 9

Marketing Metrics (Pearson Business Analytics Series)

4.50 of 2

Conjoint Analysis Reliability: Empirical Findings

by David Reibstein

0.0 of 0

Key Marketing Metrics: The 50+ metrics every manager needs to know (Financial Times Series)

0.0 of 0

Marketing Metrics

by Paul W. Farris

0.0 of 0

How much can be cut?(MARKETING): An article from: Financial Executive

by Pat Lapointe

0.0 of 0